AutoCanada, Kijiji expand agreement
By Derek Winkler
Edmonton-based automobile dealership chain AutoCanada has expanded its promotional agreement with classified advertising website Kijiji of Toronto. Through this agreement, Kijiji will continue to be the preferred Canadian online marketplace role of AutoCanada. In addition, a number of consumer services developed by AutoCanada Used Digital will be integrated into Kijiji. The intent is to provide AutoCanada dealerships with expanded access to the Kijiji audience while providing Kijiji with AutoCanada's national inventory.
“Kijiji has been a trusted business partner since 2018 and we are very excited to expand our relationship across both our franchise and used vehicle initiatives,” said Paul Antony, executive chairman of AutoCanada. “The integration of AutoCanada Used Digital consumer solutions on the Kijiji platform will also accelerate our existing efforts on the used vehicle segment of our business.”