Bayview Village readies Lunar New Year promotion
Toronto-based Bayview Village Shopping Centre is preparing a promotion to coincide with the Lunar New Year on Feb. 12. The virtual promotion, called “Pamper in Prosperity,” will take place from Feb. 6 to 11 in association with lifestyle magazine EliteGen. It will consists of a series of live virtual sessions intended to help consumers “refresh, rejuvenate, and discover your best self.” As part of the effort, participants can purchase a package containing beauty, food, and wellness products from the mall’s retailers. There will also be a daily draw for various prizes and additional giveaways for participants in the sessions.
“We’re thrilled to be partnering with EliteGen to host this exciting virtual event,” said Rachael Tang, marketing director at Bayview Village. “BV is known for its unique, one-of-a-kind experiences and we’re excited to bring this Lunar New Year initiative to our very ‘haute’ fashionistas.”