NEW FACILITY TAKES NEWS DIRECTLY TO THE NEWSROOM
By Adnews Staff
A new communications and broadcast facility will officially open its doors in Toronto later this month. Called News Theatre, the theatre is designed to host news conferences and broadcast those news events directly into newsrooms via the News Theatre Network. The 10,000 square-foot facility is suited to hosting company annual meetings, employee meetings, seminars, conferences, product launches, sales events and corporate or private receptions. News Theatre is being promoted using PR done by McMaster Communications of Toronto. The company is privately-owned by a group of investors. The president of News Theatre is Jack Fleischmann, who is also president of his own company, Metropolitan Communications of Toronto, and executive producer of Pamela Wallin Live. Company vice-president is Rick Muller. Most recently he was global communications vice-president at Manulife Financial.