Virgin Atlantic signs new deal with Points International
By Adnews Staff
Airline Virgin Atlantic has signed a new agreement with Points International to allow users of its Flying Club loyalty program to transfer their accumulated points between accounts through the Virgin-Atlantic.com website. Users will also be able to buy points for themselves or as gifts for other users. "Flying Club members expect a top-quality experience when they fly with Virgin Atlantic and that extends from booking the travel to the trip itself to enjoying their hard-earned loyalty rewards," said Alan Lias, head of loyalty and business development at Virgin Atlantic. "Points.com gives us additional means to distribute rewards while making them more valuable and easier to use for Flying Club members."
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