Miller Thomson rebrands
By Adnews Staff
Toronto-based business law firm Miller Thomson has re-branded itself in an effort to reflect the firm's "experience, clarity and value." The changes includes a new visual identity, a new website and a marketing communications campaign intended to promote Miller Thomson's "progressive, no-nonsense approach" to the practices of business law and litigation. "We have grown substantially through mergers since the late 1990s and this brand effort is designed to reinforce the national culture that has been developing within our firm over the last ten years," said Gerald Courage, chair of Miller Thomson. "We are not merely a collection of offices spanning the country. Our people share a vision, one that commits us to delivering practical, creative and cost-effective advice to our clients every day." The company specializes in business, advocacy and personal legal services for corporations, financial institutions, entrepreneurs, governments, not-for-profit organizations and individuals in Canada and internationally. It operates nine offices nationally.