Staples hires Chalk Media to produce in-store videos
By Adnews Staff
Chalk Media of Vancouver has been hired by office supply retailer Staples Business Depot to produce a series of promotional vignettes that will be displayed in the company's 240 Canadian stores. The loop of seven-minute animated segments will include English and French voiceovers. "This form of captive-audience television not only enhances the shopping experience, it also increases product awareness and drives customer loyalty through highly visible and consistent branding." said Stewart Walchli, president of Chalk Media.
« Back Next »
Comments
blog comments powered by Disqus