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Sponsorship roundup

Toronto-based Rogers Wireless has signed as the title sponsor of Canadian Music Week. The 24th annual new music festival will take place in 30 Toronto venues from March 1 to 4. "We understand how important music is to our customers," said John Boynton, chief marketing officer at Rogers Wireless. "Being title sponsor of Rogers Wireless Canadian Music Week enables Rogers Wireless to demonstrate our support for the music industry."

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