Burnbrae Farms releases new liquid egg commercial
By Adnews Staff
Burnbrae Farms has released a new television commercial promoting Naturegg liquid eggs. The ad, developed by Round Table Advertising of Toronto, uses a chicken spokescharacter named Ellen who has appeared in previous advertising for the company. In this stop-motion animated commercial, the character describes the health benefits of the product to a committee of other chickens. "People love Ellen. She's a memorable, likable character," said Brent Peterson, the agency's creative director. "We needed to find a forum for Ellen where she could tell her story about heart disease in the most straightforward manner possible." The animation was created by Head Gear Animation of Toronto. The sound work was done by Pirate Radio & Television.