MICROSOFT BEGINS ONLINE MOUSE PROMOTION
By Adnews Staff
Microsoft Canada has undertaken an online promotion intended to convince computer users to upgrade to a more advanced mouse. MacLaren McCann has created a Web-based tool for Microsoft called "Which Mouse is Right for You?" The English-language version is located at <http://www.microsoft.ca/rightmouse>, while the French version is hosted at <http://www.microsoft.ca/labonnesouris>. Visitors to these sites can view product demonstrations and take a personality quiz intended to help them choose a mouse. The sites will also offer giveaways. The initiative, which will run until the end of the year, will be promoted with online advertising, including links to the tool on the Web sites of participating computer retailers.
« Back Next »
Comments
blog comments powered by Disqus