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NATIONAL TRUST OFFERS CUSTOMIZED LOAN PLAN

National Trust launched a Canada-wide campaign last week for its Credit Manager program designed for people who own their homes. TV, print, radio, flyers and point-of-sale ads, created by the Wolfe Group of Toronto, bear the tag "Think Of It As The Swiss Army Knife Of Mortgages." People signed up with Credit Manager can choose the way they wants to borrow: an ordinary demand loan, a mortgage or a line-of credit loan - and they can mix and match. With a single application, qualifying customers can gain access to amounts as high as 75% of the equity in their homes. For example, if the current market value of a home is $160,000, a customer could borrow up to $120,000, depending on how much equity has been built up in the home. A borrower can also choose a fixed or floating rate loan, with open or closed repayment options.

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