VANCITY PUTS FOUR FIRMS ON SHORTLIST
By Adnews Staff
VanCity Credit Union has produced a shortlist of four agencies in its current review: incumbent Grey Worldwide, TBWA, DDB Canada and Hamazaki|Wong. A requirement of the review is that the participants have a Vancouver office. VanCity began the process last month as part of a regular review of its advertising strategy, according to the company. It expects to make a decision by the end of July. Grey Worldwide has held the account for 30 years. The credit union's last agency review took place seven years ago.
« Back Next »
Comments
blog comments powered by Disqus