LABATT BEGINS ONLINE GRAND PRIX CONTEST
By Adnews Staff
Labatt has begun an online contest in Quebec tied to Budweiser's sponsorship of the F1 Grand Prix of Canada, which will take place in Montreal next month. The contest, created by Palm Publicité Marketing, is called the Qualifs Budweiser. Entrants must compete in a Web-based game at <http://www.budweiser.ca>. The winner will receive tickets to the race, hotel lodgings and a driver's jacket. Twenty secondary prizes of Grand Prix shirts will also be distributed. Race tickets and instant prizes can also be won with scratch cards included with cases of Budweiser sold at Couche-Tard stores.
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