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STRYDENT PICKS IN CONTEXT FOR INKSAVER WORK

By Adnews Staff

Strydent Software of Vancouver has picked that city's In Context Marketing and Public Relations to manage the public relations for its InkSaver software. Strydent chose In Context following an agency review. Previously public relations for the software had been handled in-house. In Context has already launched a new campaign for InkSaver targeting both local and international markets. Strydent's InkSaver software helps consumers save money on inkjet printer ink.

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