MEGA BLOKS, MIDLON FOODS BEGIN COOKIE PROMOTION
By Adnews Staff
Mega Bloks and Midlon Foods, both of Montreal, have begun a national Winnie the Pooh promotion that will run until Jan. 16, 2003. The promotion features a Winnie the Pooh cookie tin containing Danish character cookies. The tin is being sold through major retail chains. Consumers can also enter a contest for a "Build with Pooh" toy from Mega Bloks. In-store materials including floor displays are supporting the promotion.
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