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STARBUCKS PROMOTES TOFFEE NUT BEVERAGES

Starbucks Coffee will add a new line of toffee nut beverages to its menu on Friday. The Toffee Nut Latte, Toffee Nut Creme and Toffee Nut Creme Frappuccino Ice Blended drinks will sold at Canadian Starbucks locations until April 22. The drinks will be promoted at some Starbucks stores with "Sneak Previews" between Jan. 6 and Jan. 9., at which customers can try the beverages through in-store sampling programs. On Jan. 22, Starbucks will officially launch the drinks by distributing samples between 8:00 a.m. and 10:00 a.m. In-store materials will also promote the toffee nut coffees. These materials were created in-house. Public relations for Starbucks in Ontario and eastern Canada are handled by GCI Group of Toronto.

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