SERDY TO ACQUIRE BELL GLOBEMEDIA INTEREST IN CANAL EVASION
By Adnews Staff
Montreal-based Serdy Communication is to acquire Bell Globemedia's controlling interest in the French-language specialty station Canal Evasion. The financial details of the purchase, which is still subject to certain closing conditions, are not known. Canal Evasion is a travel, tourism and adventure channel which launched in 2000. Bell Globemedia currently owns 50.1% of the company. Serdy Direct, owned by the same shareholders as Serdy Communication, owns 19.9%. The remaining owners are TVA Group, Media Overseas and Canal Voyage France, which each have a 10% interest.
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