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ZOUM CREATES OUTDOOR CAMPAIGN FOR SOPEXA CANADA

By Adnews Staff

Zoum Communication Marketing of Montreal has created a new outdoor campaign for Sopexa Canada. Sopexa is the marketing agency for wines from France. Three executions will run on bus shelters and backlit boards in Toronto, Montreal and Quebec City until Dec. 22. The advertising will be supported with wine-tasting sessions at the "Gala de l'ADISQ" awards show in Quebec and at various bars in Montreal.

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