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CLARICA AWARDS ENGLISH-LANGUAGE ADVERTISING TO DOUG AGENCY

By Adnews Staff

Clarica Life Insurance Co. of Waterloo, ON has hired doug agency inc. to handle its English-language brand advertising for the rest of the year. The account was previously with Ammirati Puris. Toronto-based doug agency was founded by Doug Robinson, who had been at Ammirati when the agency won the account in 1999. Doug agency was one of three firms considered for the work. Clarica's French-language advertising remains with BCP of Montreal, while Asian advertising remains with Fortune of Toronto.

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