SCOTT PAPER HIRES JOHN STREET
By Adnews Staff
Scott Paper of Mississauga has appointed John Street its new advertising agency, according to a report in the National Post. The manufacturer of bathroom tissue, paper towels and napkins began a review in the fall. The incumbent on the account was Enterprise Creative Selling of Toronto. According to the report, sources at agencies that lost in the competition said they learned just before Christmas that John Street had won the business. Goodgoll Curtis, Round Table, Taxi Advertising & Design and Enterprise, all based in Toronto, participated in the review. John Street joins Quebec agency Palm Publicité Marketing on Scott Paper's agency roster. Palm won the advertising assignment for the company's brands in Quebec this summer. Prior to that appointment, advertising for Scott in Quebec had been handled by Enterprise. Media planning for Scott Paper is handled by Excelerator Media.