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SUBWAY SELECTS FOUR NEW SANDWICHES

Subway Restaurants of Milford, CT is adding four sandwitches to its Subway Selects line. The chain debuted the Subway Selects line last summer with four sandwiches based on new sauces: horseradish, southwest, asiago caesar and honey mustard. The new sandwiches, which use the same sauces in different combinations, include Caesar Italian B.M.T., Honey Mustard Turkey with Cucumbers, Spicy Southwest Chicken and Horseradish Steak and Cheese. The additions to the line will be promoted with television creative breaking this week. In-store materials will also be used. Advertising for Subway is handled by Messner Vetere Berger McNamee Schmetterer/EURO RSCG of New York.

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