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BBDO MAKES FRASCIONE PRESIDENT AND CEO

By Adnews Staff

BBDO Canada Inc. has named Gerry Frascione the agency's new president and chief executive officer. Frascione will join BBDO on August 20 from The Wolf Group, where he has been president and CEO since January 1999. Prior to that, he was executive vice-president and chief client services officer at Leo Burnett Canada. He succeeds Michael Fyshe, who resigned as president and chief executive officer in February after ten years with the agency.

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