WEBMD.CA FILLS PRESCRIPTION FOR PHYSICIANS
By Adnews Staff
WebMD Canada, the College of Family Physicians of Canada, The Royal College of Physicians and Surgeons of Canada and Scotiabank are teaming up to connect physicians from one side of the country with those from the other. The four organizations have created a new online physician portal, which they call the first of its kind in Canada. The Canadian Doctors' Network, as the site is called, will provide physicians who are members of the participating colleges access to medical information and services. The site will also provide daily updates on research development, an online medical library and email services. In the upcoming months a consumer channel will be introduced on which patients can look up health information. The network will receive input and medical expertise from an advisory board comprised of representatives from both colleges and WebMD Canada. Scotiabank will provide financial services. Public and media relations, from Hill and Knowlton of Toronto, will promote the network. The site's address is <http://www.webmd.ca>.