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TOURISM BC CONTINUES RELATIONSHIP WITH COSSETTE

By Adnews Staff

Tourism BC, the Crown Corporation responsible for marketing tourism in BC to the world, will continue its relationship with Cossette Communication-Marketing of Vancouver. The Corporation awarded its $6 million advertising account to its incumbent agency following a "rigorous" review that also shortlisted Lanyon Phillips Communications, Bryant, Fulton & Shee and MacLaren McCann West, all of Vancouver. Cossette will be responsible for providing advertising services to support the efforts of the Corporation.

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