Tim Hortons resumes Roll Up contest
By Derek Winkler
Tim Hortons is preparing to resume its “Roll Up To Win” contest promotion. From Feb. 24 to March 23, participants in the chain’s Tims Rewards loyalty program will receive one to three “rolls” in the program’s mobile app for each eligible purchase. Loyalty program members will also receive a bonus “roll” when they bring in a reusable cup for a beverage purchase. Consumers will also receive 50 “rolls” for opening a new Tims Mastercard account with Neo Financial. Prizes include Volkswagen ID. Buzz electric vehicles, trips from SellOffVacations, Samsung television sets and smartphones, as well as merchandise and gift cards from Rakuten, Bass Pro Shops, SiriusXM, Crave, TSN+, Instax, Hudson's Bay, Home Hardware, Parks Canada, Skullcandy, Cineplex, Endy and others.
“Guests loved celebrating the 60th anniversary of Tim Hortons with us last year and it inspired us to bring back some classic Roll Up cups this year for a limited time,” said Hope Bagozzi, chief marketing officer at Tim Hortons. “There are more ways to earn digital rolls with eligible hot or cold beverages, breakfast sandwiches or wraps, and lunch or dinner food items, and even more prizes available to be won by playing in the Tims app. We're excited to give guests the chance to win amazing prizes like vehicles, vacations and electronics, plus everyone loves winning a free coffee, donut or box of Timbits.”