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Ghirardelli readies Toronto promotion

The Ghirardelli Chocolate Company will conduct a promotion in Toronto this month in support of its Ghirardelli Milk Chocolate Caramel Squares. The promotion will take the form of a temporary retail installation at Toronto real estate development The Well. The installation, which will operate from Nov. 14 to 17, will offer product samples and photographic opportunities. The event is being preceded by the installation of a Ghirardelli sign that appears to have crashed at the location, causing a crater filled with caramel. Ghirardelli is a subsidiary of Lindt & Sprüngli.

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