CIBC begins art exhibition at Toronto airport
By Rob Bale
CIBC has begun a promotion called “Ambition Takes Flight” at Toronto Pearson International Airport. The initiative, developed by Fuse Creative of Toronto, takes the form of an art exhibit that will “tell stories about the endless potential of travel and ambition.” The exhibition is located at the baggage carousel in the airport’s Terminal One. Participating artists include Jason Zante, Robyn Lightwalker and Andrew Wang, among others. The artworks include paintings, sculptures and mixed media works.
“Travel is a top ambition for our clients and Canadians right now, whether it’s transformative and inspiring or just a chance to escape the day-to-day, and we wanted to capture that wide-ranging spirit through the eyes of some of Canada’s most talented emerging artists,” says Esther Benzie, vice-president of advertising at CIBC. “We’re thrilled to work with Fuse to bring this exhibition to life and provide a platform for these Canadian artists to share their ambitions with the world.”