So.da launches scholarship, internship program
By Derek Winkler
Corus Entertainment has launched a new initiative called the So.da Social Marketing Scholarship and Internship. According to the company, the program is intended to “foster the next generation of social media leaders.” It is available to students who identify as racialized, Indigenous, living with disability or LGBT and are entering their final year of post-secondary education in the fields of marketing, advertising, graphic design, multimedia development or communications. One student per year will receive financial assistance up to $5,000 to continue their education beginning in September. Selected students will also receive a three-month paid internship at Corus Quay and mentoring from Corus staff. Applications will be accepted until May 26.
“We are thrilled to have the So.da Social Marketing Scholarship and Internship become part of the Corus Futures family,” said Cheryl Fullerton, executive vice-president of people and communications at Corus. “Our educational support opportunities are fostering new creators and voices for our industry through meaningful and tangible early-career support.”