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Pattison Outdoor begins Elevating Voices program

Out-of-home media company Pattison Outdoor has launched a new initiative called “Elevating Voices.” Through this national program, the company will donate $1,000,000 in media space to non-profit and charitable organizations that promote diversity. The annual grant program is intended to provide exposure for organizations focusing on ethno-cultural groups, the LGBT community, women’s equality, those with disabilities, or other groups conducting projects that promote diversity and inclusion. The company is currently accepting applications for this program.

“Our hope is to be a small part of a greater solution towards creating an equitable and inclusive Canada,” said Steve McGregor, president of Pattison Outdoor’s diversity and inclusion committee. “Pattison is a Canadian company, and passionately believes in the diversity that makes this country so very special.We’re looking for groups that may have never had the opportunity to share their message on a traditional media stage. We hope that local community groups, and national groups take advantage of this program.”

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