
Infiniti unveils art installation in Toronto
By Adnews Staff
Automaker Infiniti Canada has begun a promotion for its 2023 QX60 sport utility vehicle. The promotion features an installation in Toronto by artist Michael Murphy called “Moment of Clarity.” The artwork uses suspended everyday objects that form a three-dimensional Infiniti logo when viewed from the driver’s seat of a QX60. According to the company, the installation is intended to convey the importance of “bringing chaos into perspective.” The artwork can be viewed from Oct. 28 to 30 at the Metro Convention Centre.
“Infiniti is always striving to provide our customers with an enriched experience on and off the road,” said Steve Rhind, managing director of Infiniti Canada. “From its elegant exterior to its calming interior and reassuring safety features, the 2023 QX60 provides drivers with a moment of serenity amid their hectic and busy lives. We’re thrilled to be at Art Toronto and collaborating with a renowned artist like Michael Murphy to create an eye-catching work of art that represents this moment of calm and symbolizes the importance of putting things into perspective.”