MEC, Hudson's Bay begin retail promotion
By Adnews Staff
Outdoor equipment retailer Mountain Equipment Company has begun a promotional initiative in collaboration with department store chain Hudson’s Bay. MEC has opened three new retail locations within Hudson’s Bay stores in the Greater Toronto Area and online at TheBay.com. The stores will sell approximately 400 products, including outerwear, base layers, children’s supplies, camping gear and backpacks. Each 7,000- to 11,000-square-foot space will operate as a standalone MEC store.
“MEC doors are officially open at Hudson's Bay stores across the GTA and we're thrilled to give Torontonians more access to outdoor gear and expert advice,” said Eric Claus, CEO and chair of MEC. “We've spent more than 50 years inspiring people to get active outside and our latest shops have everything outdoor enthusiasts of all levels need for their next adventure.”