Tic Tak conducts Take a Ride promotion
By Adnews Staff
Ferrero Canada recently conducted a promotion for its Tic Tak mint brand called “Take a Ride.” For the past two weekends, consumers near Trinity Bellwoods Park in Toronto were invited to take a free ride in a branded pedicab. Riders also received product samples. In addition, a branded Tic Tac exhibit was installed at the front gates of the park where promotional workers also distributed samples.