Intuit hires Zenith as media agency
By Adnews Staff
Software company Intuit has retained Zenith as its media planning agency of record in Canada for its TurboTax and QuickBooks product lines. Zenith is a subsidiary of Publicis Media.
“This business win represents the next step in Zenith’s journey as we carve out a new space in an innovative media and marketing landscape,” said Nikki Stone, executive vice-president and managing director at Zenith. “We’re thrilled to work with such a sophisticated, industry-leading company and help even more Canadians take advantage of Intuit’s best-in-class suite of products.”