RYU sponsors Keep Pushing series
By Adnews Staff
Vancouver-based athletic apparel brand RYU Apparel has signed-on as a presenting sponsor of the CBC Keep Pushing series, a collection of documentary-style episodes produced in collaboration with Canada Skateboard. This will be the second season of the program, which will be available on CBC’s Gem streaming service later this year.nRYU’s products will receive exposure through the series.
“RYU's collaboration with Canada Skateboard's National Team's Olympic uniforms and 'Progression Session' training camps offer a perfect fit for both organizations, as well as the Keep Pushing series,” said RYU CEO Cesare Fazari. “We're absolutely thrilled to support these incredible athletes and of course share in the inspiring stories.”