Publicis Media conducts local business media giveaway
By Adnews Staff
Publicis Media recently conducted a promotion intended to support local businesses during which it offered 10 such businesses out-of-home media space valued at $400,000. The effort took place in Toronto, Hamilton, Ottawa and Montreal. Selected businesses also received strategy and creative design consultations.
Participating businesses included grocery store Loco, beauty products maker CH Studio, tea shop MacaronZ, charitable organization Hydrocephalus Canada, podcast agency Quill, stationery firm Ink By Mi, artistic services firm CD by Sendi, speech therapy clinic Key to Speech, wellness consultant Love UR Body, housewares store Ziggy's At Home and bakery Mikey’s Cream Pies.
"Small businesses are the cornerstone of our communities and Publicis Media is committed to serving its community, especially those in underrepresented industries," said David Rusli, chief strategy and data officer at Publicis Media. "Many of us personally know small business owners impacted by the pandemic so it’s an amazing feeling to work on a campaign that has tangible impacts to these small business owners."