Please login to continue



Adnews offers non-subscribers free access to one story per month.

Subscribe for unrestricted access to our content.

Forgot your login or password? Click here.

Videotron begins new campaign

Videotron of Montreal has begun a campaign promoting its mobile data services. Developed by Qolab, the campaign consists of television, online video, transit, points of sale, magazine, newspaper, online banner and digital radio advertising. It will run until March 27.

"This fun, positive campaign is anchored in local culture with doses of humour, winter scenery and an updated spin on popular folklore, in service of a clear and relevant message," said Hugues Choquette, creative director at Qolab.

« Back Next »

Related stories Comments