Re/Max sponsors NBA Canada
By Adnews Staff
Real estate company Re/Max Canada has signed a sponsorship agreement with the National Basketball Association to become the league's first official real estate brokerage in Canada. The multi-year agreement will begin with the NBA All-Star 2022 game. The realtor's first promotion as part of the sponsorship will be a national contest promotion, the winner of which will receive a trip to the 2023 NBA All-Star Game in Salt Lake City. Consumers can enter online at <http://www.nbacontest.com/allstar>. Additional elements will include social media campaigns.
"The NBA has grown rapidly in Canada and, just like our network of over 20,000 brokers and agents, they have built a diverse and engaged fan base that spans coast to coast," said Christopher Alexander, president of Re/Max Canada. "As the official real estate agents of the NBA in Canada, we are excited to align with an organization that shares similar values and allows us to engage our consumers in unique ways."