McGillivray adds one, promotes three
McGillivray Group of Toronto has added one new staff member and promoted several others in its branded content division. Madeline Beauregard has been appointed director of brand partnerships. She was most recently manager of content marketing and social media at CIBC. Prior to that, she was manager of brand partnerships and media creativity at CBC/Radio-Canada.
Taylor McIlwaine has been promoted to director of talent development and marketing. She was previously director of marketing and partnerships. Prior to that, she was manager of marketing and communications.
Deidre Budgell has been promotes to head of branded content. She was most recently a producer of branded content. Prior to that, she was the social media manager at RTR Media.
Lauren Flanagan has been promoted to director of strategic enterprise programs. She was previously director of strategic partnerships and editorial director at the firm. She has also worked at About.com and RTR Media.