Cadillac Fairview readies Olympic contest
By Adnews Staff
Real estate company Cadillac Fairview is preparing a contest promotion to coincide with the 2022 Olympic Winter Games. The company is a sponsor of the Canadian Olympic teams. From Feb. 4 to 20, consumers who post a message of support for Canadian athletes on social media using a campaign hashtag will be entered into a draw for one of three "Ultimate Family Day" prize packages. The winners will be announced on Feb. 21.
The promotion also includes a series of online videos profiling seven athletes the company is sponsoring. They will be posted at <http://shops.cadillacfairview.com/home-of-team-canada>.
"Throughout the past 22 months, Canadians young and old have shown an incredible amount of resilience, and Team Canada athletes are a shining example of the country's collective strength and determination," said Craig Flannagan, vice-president of marketing at Cadillac Fairview. "As the official home of Team Canada, we want to unite the country and support athletes to bring some much-needed inspiration to Canadians this winter."