Beers joins RYU Apparel
Vancouver-based athletic apparel company RYU Apparel has hired Zachary Beers as its marketing director. He will begin work Feb. 1. He will oversee online and offline marketing initiatives including the RYU website, social media activities, content marketing, email advertising, print catalogues, in-store materials and related communications. Beers was previously a marketing manager at outdoor clothing and equipment company Arc'teryx.