Retail Media rebrands as RMG Advertising Group
Calgary-based out-of-home media company Retail Media has undertaken a rebranding initiative. The company will now operate as RMG Advertising Group. According to the firm, the new name is intended to reflect the expansion of its services over the past two years. This includes digital and direct mail advertising.
“Our mission has always been to help our clients get better mileage from their marketing dollar, with more targeted, more effective marketing vehicles,” said Claudio Rodrigues, CEO of RMG Advertising Group. “Our new brand represents our growing portfolio of hyper-targeted advertising solutions that now encompass digital, direct mail and out-of-home.”