Hemisphere Cannabis begins Holiday High campaign
Cannabis retailer Hemisphere Cannabis Co. of Toronto has begun a holiday season campaign called “Holiday High.” The promotion features three online videos of musical group The Candy Cane Carolers performing remakes of three holiday songs. The cannabis-themed songs are called “Silent Night, Gummy Night.” “Edibles, Edibles” and “Pack the Pipe (with balls of Ganja).” The songs are also availabl on various audio streaming services. The campaign was developed by OstrichCo and will run through the month of December. Hemisphere Cannabis is a subsidiary of Aegis Brands, formerly Second Cup.