Kaiser Lachance Communications becomes Kaiser & Partners
By Adnews Staff
Toronto-based communications agency Kaiser Lachance Communications has undertaken a rebranding initative. The firm will now operate as Kaiser & Partners. The new name will be accompanied by a overall update to the company’s branding. According to the company, the change is intended to “reflect the essence of the business and highlight the growing agency’s focus on building trusted relationships.” The rebranding also coincides with the 10th anniversary of the agency.
“We have always been proudest of the relationships we build with our clients, the media, suppliers and associates and there is no higher compliment than when they refer to us as their partner,” said Janine Allen, president of the agency. “Not surprisingly, the need for true partners has been critical during these past few months. As we wrap up this first decade in business and look to the next, we will continue to use data to inform and measure our strategies to ensure our counsel, pitches and services successfully keep pace with the relentless evolution of how trusted content is created, distributed and consumed. This is our commitment to providing long-term value to our clients and partners.”