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Museum associations conduct Museums for Me initiative

A group of Canadian museum associations has begun a promotion called “Museums for Me” that enourages consumers to describe what they value about museums and how these institutions can increase their positive impact on their communities. Canadians can participate by completing an online survey, submitting their opinions via social media and participating in online dialogue sessions to be hosted in November and December.

“We initiated conversations about this project in 2019, understanding that as a sector we would benefit from a process of critical self-reflection to ensure we continue to be in tune with our communities, remain relevant, and add value going forward,” said Meaghan Patterson, CEO of the Alberta Museums Association and lead for the consortium. “The COVID-19 pandemic has brought this need into even sharper focus as Canadians are simultaneously looking for creative outlets and experiences while forced to engage with their museums differently. We want to use this opportunity for a meaningful conversation about what the museum of the future should look like.”

Participating organizations include the Alberta Museums Association, Association Heritage New Brunswick, the Association of Manitoba Museums, the BC Museums Association, the Canadian Museums Association, the Community Museums Association, the Museum Association of Newfoundland and Labrador, the Museums Association of Saskatchewan, the Ontario Museum Association, the Société des Musées du Québec and the Yukon Historical and Museum Association.

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