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Taco Bell conducts wine and cheese promotion

Taco Bell Canada is conducting a promotion in support of the return to its menu of an item called the Toasted Cheesy Chalupa. The promotion consists of a limited edition wine which the fast food chain recommends pairing with the food. The wine, called Jalapeño Noir, is being produced by Queenston Mile Vineyard. It can be purchased by consumers over the age of 19 at <> and from participating Taco Bell locations in Hamilton and Toronto via food delivery service Uber Eats. Taco Bell is a subsidiary of Yum Brands.

“Wine and cheese are simply meant to be together, so launching a new wine to go with the craveable, cheddary Toasted Cheesy Chalupa made perfect sense,” said Kat Garcia, director of brand marketing at the company. “At Taco Bell Canada, we love to raise our glass to big, bold ideas that elevate our menu items, and pairing our Toasted Cheesy Chalupa with this Jalapeño Noir is no exception.”

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