Adapt Media joins DPAA
By Adnews Staff
Adapt Media of Toronto has joined the New York-based Digital Place Based Advertising Association. The organization is a marketing association that promotes the use of digital out-of-home advertising. Adapt Media specializes in advertising displays at convenience stores, Plaza Premium airport lounges and DriveTest Ontario centres, as well as billboards.
“Adapt Media has a stellar reputation for helping brands connect with consumers through digital out-of-home media, including the development of bespoke media networks that address advertisers’ specific needs,” said Barry Frey, president and CEO of the association. “We are pleased to welcome one of Canada’s great media companies to our member community.”