Zabiha Halal begins Story of Gratitude promotion
Halal food brand Zabiha Halal has begun a promotion called “Story of Gratitude,” timed to coincide with Ramadan. Until May 28, the promotion invites consumers to share a story about someone for whom they are thankful. Participants will be entered into a draw for a chance to win one of three grand prize packages of a year’s supply of Zabiha Halal products. The brand will also make a donation of $1,000 in products to a local food bank of the winner’s choice. The contest is being promoted with an online video called “A Meal of Gratitude” depicting a shared meal between two families. Zabiha Halal is a division of Maple Lodge Farms of Brampton, ON.