A&C gains three accounts
By Adnews Staff
Toronto-based A&C has recently gained three new accounts. The City of Calgary has hired the firm to develop a naming rights strategy intended to advance the city’s municipal development and mobility goals related to Calgary Transit. A&C won the assignment in a competitive review.
The Vancity Community Investment Bank, a subsidiary of Vancouver City Savings Credit Union, has retained the agency to develop a communications strategy. The firm will work to raise awareness of the brand as “the country’s first and only bank focused on using the tools of finance to drive immediate and lasting social and environmental change in Canadian communities.”
Tequila Tromba has hired the agency to support its expansion into the United States. A&C will work to raise awareness of the brand through media relations, content marketing, social media activities, brand partnerships and special events.
“We are thrilled to work with these brands and organizations who are up to big, bold initiatives and trust us with such important work,” said agency president Bonnie Hillman. “These clients inspire us. In some cases their work is unprecedented, which keeps us curious and passionate.”