KFC Canada debuts new Alexa service
By Adnews Staff
Fast food chain KFC Canada has begun a promotion in collaboration with Amazon to allow consumers to place orders through Alexa devices. The service make use of text-to-speech technology to recreate the voice of company founder Colonel Harland Sanders. Consumers can also use the service to talk about the subject of chicken with the voice.
“We are excited to be one of the first brands to adopt the Amazon Polly enhanced text-to-speech voice technology to create a seamless and distinctively KFC re-ordering experience for our fans,” said Jason Cassidy, marketing director at KFC Canada. “The Colonel was passionate about his fried chicken and this new skill makes re-ordering your favorite KFC menu items easier than ever but in a fun and memorable way.”