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Health Canada proposes ban on youth vape marketing

Health Canada has proposed a ban on the advertising of vaping products in places where it could be seen by young consumers. According to the organization, the proposal is part of a government effort to protect youth from the health risks of vaping. Under the new regulations, young Canadians would no longer see advertising for vaping products in public spaces, in convenience stores or online. Vaping marketing would be allowed only in specialty stores, businesses and online spaces accessible by adults. The proposal also includes new mandatory health warnings on product packaging. This packaging will also be required to be child-resistant. The proposals will be officially published on Dec. 21, followed by a 30-day period for public comment.

“The latest statistics, which show that vaping has doubled among high school students, are alarming,” said Patty Hajdu, Minister of Health. “We share the concerns of many parents, medical professionals and health officials. We are working with experts and all Canadians to find ways to prevent youth from vaping. The new measures announced today will help, but there is more to do. We are working on further steps to protect youth and our message remains clear. Vaping comes with serious risks.”

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