Kinetic Canada joins DPAA
Out-of-home media planning agency Kinetic Canada has joined the Digital Place Based Advertising Association of New York. The firm, which is a subsidiary of WPP, launched earlier this year.
“We welcome Kinetic Canada to our roster of members,” said Barry Frey, president and CEO of the association. “They are at the forefront of out-of-home media planning and programmatic innovation. They’ve had much early success and we look forward to working with them to continue their growth.”